Just how significantly income small traders all over the world have set into a shady offer involving hashish vegetation is not nevertheless regarded. But the damage is probable enormous, with some estimates as large as several billion euros. The fraud grew to become evident immediately after investors have been unable to accessibility their accounts on a system known as Juicyfields.io.

Frozen accounts

Considering that 2020, the organization Juicyfields supplied a support called “e-escalating” in which traders could take part in the cultivation, harvest and sale of medicinal cannabis. The company promised returns of nicely around 100% a calendar year.

“People are just not used to building excellent income anymore,” Juicyfields’ then-company spokesman and Chief Small business Growth Officer Daniel Gauci reported as just lately as March when questioned by DW about the firm’s business product. He declined to give information about how the firm could make these types of higher returns.

The firm’s main software was its on the net system. There, buyers could buy and offer crops, take care of them in digital greenhouses and have their money paid out out.

Having said that, modern developments named into question whether the vegetation ever existed.

Considering the fact that mid-July, users can no longer log in to the platform, and the organization has taken out all its content from social media platforms. Now, there are indications of what some business specialists have long suspected: that Juicyfields is a scam, and the investors’ cash is gone.

The following massive exit scam?

The corporation claimed its system had 500,000 people, typically from Europe, Latin The united states, Asia and also Africa. The minimum expenditure was €50 (about $50), the upper limit theoretically €180,000 per person. The cash could be deposited and withdrawn via bank transfer or cryptocurrencies such as Bitcoin.

For a though, the payouts of the earnings ran easily, as people who invested up to €80,000 in the system frequently instructed DW. An early take a look at by DW’s research team was also effective.

Lamborghinis vor Messe in Barcelona

Fancy autos with the organization brand at an business event sponsored by Juicyfields

Many traders boasted about their returns and pumped however much more money into the firm, some even getting out financial loans to do so.

Customers in on the internet forums speculate irrespective of whether the Juicyfields situation could grow to be as large as the OneCoin cryptocurrency scam — initiated by Ruja Ignatova. The “crypto queen” was a short while ago place on the checklist of most needed people by the US Federal Bureau of Investigation (FBI). The damage prompted by OneCoin is claimed to quantity to $4 billion.

The proportions of the fraud at Juicyfields are as but unclear. Estimates vary from tens of hundreds of thousands to billions. In accordance to media stories, a Spanish law organization representing small buyers statements that additional than €9 billion have flowed by the digital “wallets” — i.e. the crypto accounts of Juicyfields.

Like a Ponzi scheme

There are parallels to the OneCoin scenario. It’s getting obvious that Juicyfields was, at minimum in component, a Ponzi scheme. Deposits from new prospects appeared to have been applied to pay out out previously investors.

Juicyfields relied on social promoting, hired influencers, was omnipresent at trade shows and set a whole lot of cash into marketing. On the other hand, features of multi-level advertising have been also used. Buyers been given bonuses if they could persuade many others to acquire Juicyfield’s digital cannabis vegetation.

 Juicy Fields | Daniel Gaucci, Thomas Stieger

Former enterprise spokesman Daniel Gauci (l.) and finance pro Thomas Stieger after a DW interview in March 2022

Cannabis is viewed as a advancement market because the herb was authorised as a clinical merchandise in several nations. In Canada and some US states, the drug is even authorized for leisure use. The German government is also preparing to make hashish wholly authorized.

In Europe, the Spanish monetary regulator issued an early warning about Juicyfields. German regulator Bafin initial pointed out inconsistencies in March of this yr. In June, it banned Juicyfields from marketing any much more hashish plants on its system in Germany. The enterprise has not complied, as a check acquire by DW’s study team right after the ban confirmed.

Who is at the rear of Juicyfields?

Persons affiliated with Juicyfields instructed DW they feared retaliation by users who have presently posted particular information this sort of as addresses, cell phone numbers and passports scans on the internet.

Quite a few versions of what transpired are circulating on the Online: The most common is that a group of Russians with a track record in cryptocurrencies have orchestrated the fraud. Other variations have sections of the administration staff forge signatures to vacant the coffers. None of Juicyfield’s previous best-amount executives have built a public overall look given that the scandal broke.

A fiscal business dependent in Berlin with ties to an aristocratic household also would seem to be playing a function. Juicyfields experienced offered this firm as a companion and for a while shared the same business office tackle. A Juicyfields financial director informed DW in the spring he was collaborating with this enterprise to established up a fund for institutional traders. Asked by DW, the firm’s administration denied any involvement and explained it felt tricked by Juicyfields.

Juicyfields, which begun in 2020 with an business office in Berlin, modified its headquarters to the Netherlands and then Switzerland in the class of this yr, in a attainable try to escape law enforcement investigations and inquiries by financial regulators.

Hashish Cowboys – a DW podcast series

DW has been next this company due to the fact the commencing of 2022. In an investigative accurate criminal offense podcast sequence, DW reporters describe the increase and slide of Juicyfields — the company that claimed to get started a revolution but only left scorched earth at the rear of.

“Cannabis Cowboys — a story about significant dreams, juicy money, and a never-ending hoopla” is the title, and you can find the initially episode from mid-August at dw.com or anywhere you get your podcasts.

Screenshot from a Juicy Fields promotional video shows the names of three types of cannabis plants

Cutsy looks and unwanted fat gains? The corporation promised yearly returns of more than 100%

Long run episodes will appear at the gold rush that is the cannabis business enterprise, the eternal appeal of acquiring abundant speedy, the electricity of social media, doubtful money plans, money laundering, events at luxurious hotels and roaring Lamborghinis.


This short article was very first posted on July 21, 2022 and will be constantly updated.